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Castrads Lookbooks and Product Cards

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150x150mm Booklets
4pp Cover onto 300gsm Uncoated
Matt Lamination to outer
12pp Text onto 170gsm Uncoated
Four colour print throughout
Trimmed, collated and wire stitched

150x150mm Leaflets
Full colour double sided
onto 300gsm Uncoated
Many different versions for each product in the range

Castrads promote their fine range of cast iron radiators with bespoke look books and their product info cards are an ideal take home for potential customers. We print them both onto chunky uncoated card for a tactile feel. There are 50 different designs of product postcards to depict the whole range. Combined they form a visually attractive set.

The design is crisp and clean giving prominence to the products. Clean typography adds content in the form of product specifications. As always we matt laminate the outer cover to give longevity and ensure the ink doesn’t crack when folded.

Why it works…
The square size of the booklet is neat and compact whilst retaining a high end feel. The 300gsm and 170gsm uncoated combination works perfectly on this small number of pages.

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We hope you find this case study inspirational.

For more information on this book or to discuss your upcoming project, do get in touch on:
hello@exwhyzed.fixed-staging.co.uk01206 766647
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RODNEY MATTHEWS, LEGENDARY CONCEPTUAL ARTIST
Ex Why Zed makes self publishing a truly pleasurable experience!
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