In the world of art, presentation is everything. When Ballon Rouge Collective presented “Bad Time,” a solo exhibition by Samuel Jablon, they knew they needed a catalogue that would do justice to the vibrant and thought-provoking works on display. They turned to Ex Why Zed for their expertise in A3 artist catalogue printing as an art catalogue, and the result was nothing short of spectacular.
Samuel Jablon, a New York-based artist and poet, is known for his unique approach to art that combines visual and literary elements. His exhibition, “Bad Time,” featured a series of “kcuf” paintings started in 2019, along with other works that explored themes of doom and chaos. The exhibition was on view at Ballon Rouge in Brussels until June 6, 2023.
The challenge for Ex Why Zed was to translate Jablon’s vibrant and dynamic works into print. The catalogue needed to capture the essence of the exhibition, presenting the artworks in a way that was true to the original pieces. This required careful consideration of the printing process, from the choice of paper to the use of colour.
Ex Why Zed’s solution was an A3 booklet that served as an art catalogue. This format provided ample space to showcase Jablon’s artworks, while also allowing for detailed descriptions and critical essays. The catalogue was printed on high-quality paper, ensuring that the colours of the artworks were accurately reproduced.
The process of creating the catalogue involved close collaboration with the Ballon Rouge Collective. Ex Why Zed provided creative industry printing services, ensuring that every detail, from the layout of the pages to the choice of fonts, was carefully considered. The result was a catalogue that not only showcased the artworks but also reflected the aesthetic of the exhibition.
The final product was a stunning A3 art catalogue that beautifully showcased Samuel Jablon’s exhibition. The catalogue served as a valuable keepsake for those who attended the exhibition, and a way for those who couldn’t attend to experience the artworks.
The impact of the catalogue extended beyond the exhibition. It served as a valuable marketing tool for
Ballon Rouge Collective, helping to increase awareness of the exhibition and the artist. It also served as a valuable resource for art enthusiasts, collectors, and other artists, providing inspiration and insight into Jablon’s creative process.
Ex Why Zed has a long history of partnering with artists and galleries to create stunning art catalogues. Their expertise in A3 booklet printing as an art catalogue has made them a trusted partner for many in the art world. Whether it’s a solo exhibition like Samuel Jablon’s “Bad Time” or a group exhibition, Ex Why Zed delivers high-quality print solutions that meet the unique needs of each project.
For more examples of Ex Why Zed’s work, check out these other case studies:
Each of these case studies showcases Ex Why Zed’s commitment to quality and their ability to deliver exceptional print solutions for the art world.
The Samuel Jablon exhibition catalogue is a testament to the power of print in the art world. It not only served as a valuable resource for those who attended the exhibition but also helped to extend the reach of the exhibition beyond the gallery walls. This project is just one example of how A3 booklet printing can translate to an art catalogue and the visitor can leave the exhibition with a lasting piece of art.
